Monday, 16 January 2012

Films and fashions: Chicken and egg syndrome


The hot topic of gossip among youngsters has always been clothes. Be it Guide, Rangeela, HAWK or Devdas, costumes in the movies have always attracted the masses. The modern casual outfits like jeans, capris and so on lure the young crowd whereas the ethnic stuff of suits and sarees are still preferred by the older generation. The traditional outfits remain a’ la mode.

A new dress on the silver screen never goes unnoticed. Fashion-conscious people keep an eye on Bollywood for the latest style. Whenever something new comes in vogue, they start hunting for similar attire in boutiques and retail outlets.

The general attitude is that what looks bright and attractive in the theatres, enhances beauty too. Yet they forget the fact that stars are stars.

A peep into the yesteryear movies reveals that fashion repeats itself by a stitch here and a cut there. Wear anything different to set sparks ablaze and that is fashion!
Film-makers sign famous designers to give their film a grand opening and designers in turn are benefitted by huge sales and publicity.

It is a maze that has neither a start nor an end. If not films what else can create a wave in the streets of fashion. Both the industries enjoy a symbiotic relationship.


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